Are you looking for a way to find customers on YouTube? Look no further! In this growth loop, we'll show you how to find and target potential customers by "mining" the comments section of popular YouTube videos within your niche. By following these steps, you'll be able to create a list of potential customers and reach out to them directly with a personalized, targeted message.
Step 1: Find YouTube channels that your ideal customer would watch
- Research popular channels within your niche and make a list of the top 20 videos
Step 2: Click on each video and sift through the comments
- Look at the usernames of those who have commented and make note of those that do not end in numbers
Step 3: Check the usernames against a validation tool
- Use a tool like Breadcrumbs.io to validate the email address associated with the username
Step 4: Add valid email addresses to a CSV
- Include the username, a link to the video they commented on, and a list of other channels they subscribe to
Step 5: Create a targeted email
- Reference the video they commented on and include a blurb about your business that you believe they will be interested in
Step 6: Offer a compelling offer
- Invite them to check out your business and offer a special discount or something special if they tell their friends about your business
Step 7: Track the results
- Monitor your analytics to see which emails are driving the most traffic and adjust your message as needed